Some of the things you keep hearing when you ask for advice on increasing your Instagram likes include being more active or posting more regularly. While these things are not wrong, it's not always that simple. Boosting your Instagram.
engagement depends on a series of things, from your content to how you present yourself on the platform and how good your marketing strategy is. In many cases, Instagram users buy Instagram likes at SocialsGrow to make themselves more popular on the platform.
Increasing likes on Instagram posts takes a lot of time. If you want to show the world what you are capable of, you need to work hard to improve your Instagram strategy and get those high numbers you seek.
In this article, we will look at the best strategies to increase likes on Instagram posts and why this is so beneficial for your Instagram account.
Instagram Likes - Do They Still Matter?
Instagram remains one of the most popular and influential social media networks worldwide, being used by people from all generations. As of April 2024, 31.7% of Instagram users were people between 18 and 24 years old, showing a clear preference among younger generations.
However, those 25 or older still love Instagram just as much, and that's why you should not miss the opportunity to attract likes from as many individuals as possible. Believe it or not, likes still matter. The reason is that they help promote your content.
Think of likes as a metric the Instagram algorithm uses to rate your posts. When a lot of people interact with your photos and videos, it shows that the community loves what you share on Instagram, so the algorithm will promote your content and make it visible to a much larger group of people. Besides, individuals who stumble upon your posts either through relevant hashtags or randomly will be more likely to interact with your Instagram photos and videos if the post already has a lot of interactions.
You may have noted that Instagram allowed users to hide their likes. If you choose this setting, old and new followers will not be able to see your like counts. But that doesn't mean the algorithm won't work as usual. It will still count the same number of likes and push your content toward more success if the statistics look good.
How to Increase Likes on Instagram Posts?
Although getting likes from other users is a process that can take a long time, you can speed up the process if you apply a few tricks. Here are some strategies you can try when you want to meet your target audience and see that like count get higher:
1. Start Using Relevant Hashtags
Hashtags are an integral part of any Instagram strategy that aims to get more engagement. This is because they help make your content get noticed more easily by those who follow a hashtag or look up a certain keyword.
If you want your Instagram account to take off, you must use the right hashtags. Tools like an Instagram hashtag generator can help you find trending and relevant hashtags tailored to your content, increasing its visibility. This means that they must be relevant to the content and be popular enough to convince people to search for them. If you do this correctly, then you can enjoy some organic growth.
At the same time, Instagram accounts shouldn't spam hashtags in every post. Being selective with the options and using a limited number of hashtags is always better than going overboard.
2. Make Sure Your Photos Are Good
Let's be honest - Instagram users love to see good, compelling images. Seeing visually appealing posts is one of the reasons why they might have joined the platform. So, it's your responsibility to make your photos as engaging as possible, giving them the power to convince users to like and share them. Using tools like an AI image generator can also help you enhance the quality of your visuals, adding a professional touch to every post.
Taking good photos depends on your skills and equipment. You will need a high-quality camera to capture clear, detailed images of the subject or product. This is why you should invest in a camera that can meet the current demands of your target audience. Luckily, modern smartphones have pretty good cameras, so that shouldn't be hard if you already own one of the latest models.
Next, you must also consider the photo subject. Is it an item you need to capture from a close angle, or rather a large area you must capture in all its glory? The answer will tell you how to create the most eye-catching photographs.
Lastly, you also want to improve your photos and make them look even better for your audience. Using photo editing apps for effects and minor edits will boost your chances of success.
3. Post at the Right Times
One of the tricks that many creators use to get more followers and likes is scheduling their posts. If you are new to Instagram, perhaps the idea of posting only at certain times sounds crazy, but it is a successful technique that brands and influencers find helpful when they post photos or videos and want them to gain traction.
This usually requires tracking your audience's active hours and timing your posts for suitable intervals. So, if your audience primarily consists of students, they will probably be very busy with their studies and won't be active while attending classes. Most likely, they will check Instagram before classes and again in the afternoon and evening when they have enough free time.
Posting during this time improves your chances of having your post notices, which means you will get those Instagram likes more quickly. Use Instagram analytics to find when your users tend to use the social media app and focus on regularly posting during those times. It won't take long until you see an improvement in your interactions.
4. Don't Run Away from User Generated Content
User generated content is one of the best ways to show your audience that you care about them and appreciate what they do for you. If you're a brand, you could always encourage customers to post photos with the product or post videos trying your services. Then, you have a bunch of options to choose from. Obviously, you shouldn't forget about tagging relevant accounts when doing so. Crediting your buyers is a respectful gesture that will make them appreciate you even more, all while showing others that you are not afraid to show your human side and interact with fans.
Expect this to bring you an increased number of likes in a short time. Before telling your followers to feel free to post content using your products, you can create a hashtag that makes these posts easier to find.
5. Make the Captions Compelling
Your photos aren't the only ones that attract a new audience - captions matter just as much. A photo with a blank description will look like you didn't care enough to make a little effort to offer your followers some interesting info. Captions have great power and can be more successful in convincing the audience to like your posts than your photos.
Ensure that the captions are catchy but also that they don't drag on for too long. Captions that are unnecessarily long quickly become boring and will act as a deterrent to your potential followers.
6. Host a Giveaway
Who doesn't like to get free stuff? Freebies are a sweet ingredient when you are trying to build your interactions, but they also let you give back to your community now and then.
Giveaways can be joined in various ways, but one of the most common requirements is liking the post. So, to do this successfully, find a product you would like to give away to a lucky community member and create a post. Ask the participants to follow your account, like the post and, eventually, tag other people who might want to join. Optionally, you can encourage them to share the post to their stories for an extra entry, which might also bring more people to your page.
These types of posts get plenty of likes, which is a great way to build your community for the future.
7. Post Memes
Let's be honest - people adore memes. Funny posts can win their heart. Now, if you research some of the big brands in the industry, you might notice that they share memes now and then. Thus, using this on your own page is a good way to attract more likes.
Obviously, that doesn't mean you should spam your Instagram page with memes or create content that consists of memes alone. Still, once in a while, your followers will love having a good laugh and surely appreciate that you have a sense of humor. Potentially, more individuals will find the post and like it, even being convinced to follow you if the meme goes viral.
8. Consider the Latest Trends
Trends emerge all the time. It may not always have something to do with your niche, but that doesn't mean you cannot work it into your posts, especially if it fits naturally.
Check what the current trends are. They may involve wearing a certain piece of clothing, filming yourself to specific sounds, or saying a unique catchphrase. Incorporate this trend into your content and watch as your likes grow. Content that focuses on trends circulates quickly and easily, so rest assured that it will reach the right audience in no time, bringing more likes to your page.
9. Tag the Location
If you are a brand that focuses on retail or traveling, tagging your posts can do wonders for your engagement. When travelers look up a specific location, your posts may come up. If this is mixed with high-quality photos and attractive captions, expect an influx of likes from them.
This also applies when you are an influencer visiting certain places or dining out. When searching the location, someone will find your posts, and the engagement will likely grow.
You can also increase likes from IGinstant.
The Bottom Line
Increasing your likes on Instagram posts can take a while. You must find a good strategy that fits your profile and brings you organic engagement that pushes your posts toward more success. To make this work, you can use a mix of hashtags, user generated content, trends, location tags, memes, compelling captions, and visually appealing content. Try these tactics and see which ones benefit you the most and boost your likes on Instagram.
